Greeting cards offer supreme flexibility, allowing your designs to maximise your message whether it’s fun, serious, thoughtful, poignant, gracious or something else entirely. There are four main components to card design: the front panel, two inside panels and therefore the back panel. Follow these card design essentials to craft powerful greeting cards that have impact:
The front of your card should convey the tone of your message and entice readers to open your card to ascertain what’s inside. Your text and imagery should be according to your message. If you’re offering congratulations or thanks, these words should get on the front of the cardboard . If you’re using your card as a sales tool, you ought to reveal your offer on the front. Your card design should be clear and straightforward to define. One or two main images against a complementary background are all you would like for an efficient card design. Full-color greeting cards typically look better than their one- or two-color counterparts, so use color to your full advantage in your card designs.
The inside panels of your greeting cards are only limited by the boundaries of the cards themselves. Most greeting cards leave the left panel blank for private messages and include some text on the proper . you do not need to be so bland. Instead, try creating a design that spans both panels and add a touch of color for premium effect.
Again, most greeting cards have a blank back panel, but company/designer credit and a copyright. rather than wasting this space, you’ll use it to supply a reminder of your message, provide contact information or maybe include a coupon or other value-added incentive.
Folds, foil and envelopes
Before you began to style your card , consider how it’ll be folded: vertically or horizontally. You’ll also got to know whether your card are going to be foil stamped or die cut, both of which may enhance your card and help your designs stand out from the competition. Work together with your printer to work out how you would like to point foil stamping or folds in your design file and to develop a die-cut template if needed. All greeting cards need envelopes, but why accept a clear white envelope once you can enhance your sentiment by adding alittle design to your card envelopes? Following these card design essentials will assist you craft endearing greeting cards that have character and leave your recipients with a positive and lasting impression.